Sound that moves customers

Think of your venue's music as two forces in balance. One is the brief — the vibe, the audience, the identity you want your venue to carry, shaped by a producer who knows your sound. The other is the room — who's actually through the door right now, how the energy is moving, what the crowd is feeling. Commercial Harmonics reads both, continuously, and places every track where they meet. The result is sound that always feels right and music that makes customers more profitable.

The brief: authored vibe and intended audienceTHE BRIEFThe room: the realtime crowd, re-read moment by momentTHE ROOMNext tracks land in the overlap — sometimes just past its edge

Every next track is placed where the brief meets the room — and judged against the targets you choose: profit, customer return rate, target-demographic attendance, staff engagement.

CommercialHarmonics

Realtime music optimisation to maximise venue profit & experience

The producer defines the universe.
The engine reads the moment.

01

The Atmosphere

A producer who knows your sound builds your venue's complete musical identity — playlists, moods, schedules, discovery boundaries and recency rules. It's portable, versioned, and always yours to shape.

02

The Moment

A realtime stream of the room becomes a structured, aggregate read of energy, occupancy and crowd character — interpreted by AI, never identifying individuals, with the media deleted the instant it is understood.

03

The Engine

Every eligible song receives a live score that shifts with the moment. Similar tracks are discovered within bounds your producer sets, and every queue can explain exactly why each song was chosen.

04

The Outcome

Connect your point of sale and the optimiser dynamically tunes the atmosphere to maximise your commercial goals — whether that's customer demographic, room energy, staff engagement, or simple profit.

Proven by Research

Three peer-reviewed studies show how targeted music selection moves the metrics that matter. Applied to a typical restaurant generating $1.5M in annual revenue with a 10% profit margin ($150,000 baseline), the cumulative effect is a highly realistic 18% increase in net profit — without touching the menu, the staff, or the fit-out.

Baseline: $150K$150KBASELINE10% marginTable Turnover: $9.0K+$9.0KTABLETURNOVERBeverage Sales: $16K+$16KBEVERAGESALESBrand Congruence: $2.4K+$2.4KBRANDCONGRUENCEOptimised: $177K$177KOPTIMISED+18% profit

Combined, the three levers add $27,150 in net profit — turning a $150K baseline into $177K, an 18% increase in total take-home profit.

Table Turnover

High-tempo music (110–125 BPM) at peak capacity increases consumer arousal and modestly reduces average seating time without making guests feel rushed. This enables faster table turns during waitlisted periods, driving a conservative $30K in top-line sales at a 30% incremental margin (Malcman et al., 2024; Sun et al., 2023).

Beverage Sales

A slow tempo (<80 BPM) during quiet service activates the parasympathetic nervous system, relaxing guests and extending dwell time. Unhurried guests are more likely to order another round of drinks. Assuming just a 7% lift in beverage sales, this adds $21K in top-line revenue at a standard 75% gross margin (Malcman et al., 2024; Sun et al., 2023).

Brand Congruence

Music that perfectly matches the target demographic elevates the perceived prestige of the space, naturally lifting the average check size as a fraction of patrons opt for premium items. A modest 2% lift in food check size adds $12K in revenue at a 20% margin (North et al., 2003).

Where the brief meets the room

Your atmosphere is defined, your moment is read, and every track is placed where they meet — traceable from brief to outcome. Atmosphere optimised for commercial outcomes. Music that fits your brand, your room, and your bottom line.

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